All The Highlights From Our Super Fun Tour De Beauty Event

On March 10, 2018, The Singapore Women’s Weekly held our inaugural Tour De Beauty. Celebrating some of the award winners from our Best of Beauty Buys 2018, the tour took our group of specially-invited guests from beauty store to store. And as they “toured”, they took part in fun activities and challenges, getting the opportunity to explore and experience the winning products. Best of all, every guest went home with full-sized beauty products and a goodie bag, worth over $450, from The Weekly, Kiehl’s, Shiseido and Urban Decay.

In her welcome speech, The Weekly’s Barbara Koh said, “The tour was inspired by a pub crawl, but instead of stopping at pubs for a drink, we’ll be travelling from beauty store to beauty store and we’ll get drunk on the best of beauty!”

Our beautiful guests started off at Shiseido at Tangs Orchard, where they were introduced to the winning Shiseido The Makeup Synchro Skin White Cushion Compact, as well as got a sneak peek at the Japanese brand’s new Essential Energy range. They had to accomplish two challenges and get their game cards signed off, to received their fab prizes, which included the cushion compact!

The Tour de Beauty then took them across to Ngee Ann City, where they had a colourful time at Urban Decay, where they got to know more about the Naked Heat Palette; and then to Kiehl’s, where they got to put their senses to the test as they had to identify the NYC brand’s masks, including the award-winning Calendula & Aloe Vera Soothing Hydration Mask. 

Want to know more about what went down? Scroll the gallery below to see all the fun that took place!