Brought to you by DermaVeen logoDermaVeen lifestyle
Sensitive skin can get irritated by the littlest things, be it the foods you eat or the products you apply to it. Because of this, you need to take extra-special care of your skin.

Colloidal oatmeal is the natural active ingredient in all DermaVeen products. Obtained by milling the whole oat grain to retain the complex composition of all of its natural actives, it’s extremely gentle on the skin and poses less risk of skin irritation and allergic reaction.

This fine powder has a host of dermatological benefits:

    • Protects the skin
      Helps to restore the protective skin barrier and promote skin healing. For many with sensitive skin, the skin barrier function may be compromised, and a layer of colloidal oatmeal acts like a protective, second skin.
    • Anti-itch and anti-irritant
      Helps relieve itch and assist in breaking the itch cycle, as well as relieve acute irritation associated with mild eczema flare ups.
    • Keeps skin hydrated
      Locks in moisture, leaving skin smooth and supple.
    • Superfood for the skin
      Provides norishment for dry, itchy and sensitive skin.
    • Hypoallergenic and natural
      Oats contain saponins, compounds that are naturally occurring in many grains and legumes. Saponins are an ideal, gentle cleanser for sensitive skin because they absorb dirt and debris on the surface of the skin. As a result, dirt can be easily rinsed away without disrupting the skin’s barrier.
    • pH balanced
      Preserves the skin’s natural pH level, and encourages optimal skin function.
    • Paraben-free
      A paraben is a chemical preservative and is used extensively in skincare products for longer shelf life.
    • Fragrance-free
      Fragrance is one of the most common allergens. If you have sensitive skin, skincare products with fragrance should be avoided at all cost.

DermaVeen skincare
Get your free trial at

Every DermaVeen product is not only free from common irritants, it contains the natural active ingredient – colloidal oatmeal, which is scientifically proven to protect the skin barrier and maintain optimal skin health. It’s this combination of a natural active ingredient with the backing of science that makes DermaVeen different.

The use of oatmeal in baths dates back to the times of ancient Greeks and Romans due to its efficacious treatment of various skin conditions. For over 2,000 years, Colloidal Oatmeal has been used as a soothing agent to relieve itch and irritation, and different clinical studies have all concluded that its many moisturising properties help prevent water loss from the skin and can protect against inflammatory conditions like eczema*.

*Kurtz ES, et al. Colloidal oatmeal: history, chemistry and clinical properties. J Drugs Dermatol 2007;6(2):167-70.

DermaVeen products are available at selected Guardian, Unity and  Watson stores. For more information, visit

Brought to you by DermaVeen.
As featured in the October 2016 issue of The Singapore Women’s Weekly.