#1 Good skin is the best foundation
There are two approaches when it comes to base makeup: either you find a foundation with the best coverage, or have great skin so that you don’t actually need foundation.
#2 She popularised gel eyeliner
Before Bobbi Brown came along, most of us just stuck to pencil or liquid eyeliner, but gel eyeliners combine the intensity of liquid eyeliners with pencil eyeliners’ ease of use.
TRY: Bobbi Brown Long-Wear Gel Eyeliner, $41
#3 She's a role model without knowing it
An advocate of embracing your own quirks, Bobbi Brown became the poster girl for raising self-esteem and confidence by enhancing natural beauty.
#4 She created nude palettes before Urban Decay
Before Urban Decay Naked palettes were a thing, Bobbi Brown has created countless nude eye shadow palettes. Create regular sultry smokey eye for evenings or just play up eyes with brown and beige eye shadow.
TRY: Bobbi Brown City Collection Paris Palette, $104
#5 She's the original creator of MLBB
Bobbi Brown started her brand with a collection of 10 lipsticks in New York’s Bergdorf Goodman. Her idea for these lipsticks is to enhance your own natural lip colour, which is essentially what the “My-Lips-But-Better” (MLBB) is all about.
#6 Shimmer before highlighting was a thing
Before the whole contouring and highlighting fad we see on Instagram, Bobbi Brown has already created the Shimmer Brick, a brush on powder which enhances your cheekbones.
TRY: Bobbi Brown Shimmer Brick, $75
#7 Embrace your natural beauty
There are societal standards of beauty, but let’s face it: not all of us will fit into the mold. Bobbi Brown recognises that, and spreads the message that you should just embrace who you are.
#8 She taught us how to fake flawless skin
There are good days and then there are days where you need four cups of coffee to survive – it doesn’t mean you have to look like you haven’t slept in days though.
TRY: Bobbi Brown Retouching Wand, $64
#9 We don't need makeup to feel beautiful (really)
For a makeup guru to make a statement about women not needing makeup to feel beautiful pretty much sounds like shooting yourself in the foot, but beauty junkies all know the power of putting on exquisite makeup and how it makes us feel.