#1 Picking a colour that’s too light
You’ve probably seen a fair few beauty tutorials or articles expounding the benefits of using a lighter shade of concealer to highlight or brighten your under eye area, but when it comes to more natural everyday makeup, that just doesn’t cut it. If you go too light, your under eyes just look badly matched to the rest of your skin. You may also have tried applying a really light concealer in the past only to realise it makes your eye bags look worse and more pronounced (AKA the “reverse panda” look).
The extremely pale under-eye look is also quite dated and isn’t flattering on anyone. You want to brighten – not lighten – the area under your eyes. And choose a shade that is only one or two shades from your skin tone so that it looks more natural. If you find yourself struggling to blend in the colour with the rest of your skin tone, it’s definitely too far off.
When it comes to spot concealing on the other hand, you want a colour that matches your skin tone precisely. You don’t want various lighter spots on your face which will only serve to draw more attention to any imperfections you’re trying to downplay.