Professional skin brightening results at home
Following leaps and bounds in cosmetic advancements, more women have embraced aesthetic procedures such as laser, IPL and collagen boosting injections in the pursuit of radiant skin. Yet, there are those who hesitate to give aesthetic treatments a go because of the relatively high cost, longer down time and potential side effects such as skin sensitisation.
Last year, Shiseido successfully incorporated aesthetic brightening into a home care brightening regimen to create the revolutionary Shiseido White Lucent skincare range. Using a double strike PROApproachx2 brightening technology, the products target and prevent pigmentation spots to achieve crystal clear complexion. The innovative brightening range is gentle on skin and includes a skin softener, serum, night emulsion and night cream.
This year, two exciting new products from Shiseido complete the range with the White Lucent All Day Brightener N SPF 50+/PA++++ and White Lucent OnMakeup Spot Correcting Serum to offer an even more comprehensive skin brightening solution.
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It used to be that skin brightening ingredients were used only at night. No longer. The brand-new White Lucent All Day Brightener N SPF50+/PA++++ is formulated for day-use to keep skin brightening action going around the clock. Its unique Timed Delivery Capsules system releases whitening ingredients and antioxidants to the skin epidermis at regular intervals to combat potential damage caused by environmental pollution and UV exposure, and help repair skin.
At the same time, its high SPF50+ offers additional protection by doubling up as a sunscreen – micro pearl powders bounce off light rays so that skin appears naturally clear and translucent – while SAKURAResist Technology inhibits pigmentation and keeps dark spots from forming. Use White Lucent All Day Brightener N SPF 50+/PA++++ after cleanser and softener.
With the breakthrough White Lucent OnMakeup Spot Correcting Serum, all traditional notions of skincare are out of the window, for this innovative brightening product is designed to be used over makeup.
This tinted product looks like a concealer but is in fact a powerful serum with brightening and anti-pigmentation properties. SAKURAResist Technology targets dark spots while the ingredient 4MSK enhances product penetration into the deeper layers of the skin and helps to diminish the appearance of dark spots. Even when used over makeup, the serum blends effortlessly with foundation and precisely locates dark spots to deliver targeted brightening action.
The slim, pen-like product is designed for portability, while the translucent brush head is comfortably soft on contact with the skin. A twist mechanism dispenses the optimal amount of product on each use. To deal with stubborn pigmentation, simply brush the serum onto the problem area and use your fingertips to gently dab product into the skin. Available in three shades, White Lucent OnMakeup Spot Correcting Serum fits easily into any handbag and can be used any time to help eliminate dark spots, correct skin tone and achieve skin radiance.
Brought to you by Shiseido.