Love yourself some flowers? You’ll be in for a fragrant floral fantasy at the Chloé Atelier des Fleurs pop-up store at Raffles City, #01-40A.
Chloé’s first store in Singapore features the brand’s high-end fragrance label, Atelier des Fleurs, that’s inspired by nature.
Unlike the wildly popular Chloé Signature perfume, Atelier des Fleurs is a lesser known library of 17 perfumes. Every scent is designed by a different perfumer, and pivots around a single flower. Names of these perfumes sound like literature – Rosa Damascena by Amandine Clerc-Marie, Lavanda by Quentin Bisch, Magnolia Alba by Louise Turner, and Verbena by Mylene Alran.
For those with unfulfilled Paris dreams and gift shopping to do, this Chloé pop-up is where to be. And you’ll want to make your way to the store asap, since it’ll be around only till Jan 31, 2023.
Here’s what to expect from the Chloé Atelier des Fleurs pop-up at Raffles City.
Just like a carefree French girl would pick out a bouquet of her favourite flowers for the day at the local flower market, you are encouraged to layer a bouquet of scents over your aura. Perhaps, it’s the Damascus Rose over Lavender, and a spritz of Magnolia for a tranquil Tuesday. Or, how about Hibiscus over Cedrus? The possibilities are endless.
You’ll also get a firsthand glimpse into the two latest scents launching worldwide – Violette and Santalum.
Violette is nosed by Fanny Bal, inspired by the violet flowers blooming in her childhood home’s garden. The notes resemble petals of a flower – powdery, delicate, and fresh.
Santalum is created by Marypierre Julien. Julien was inspired by “a sandalwood fan that her grandmother brought back from a trip to Australia,” the brand describes. Notes include woody and milky accents that’s sweet and smooth.
If processing 17 distinct scents all at once is overwhelming, or if you’re stuck trying to nail down the right scents for you and your loved one, take a seat at this consultation area and seek advice from the in-store beauty expert. The key is to make sure that the chosen scents work in your favour, whether it’s getting you out of a morning funk, giving you that oomph to crystalise an idea, or letting you get in touch with your sensual, earthier side.
With any bottle purchase, you’ll get two Atelier des Fleurs miniatures of your choice — so you can continue exploring the layering of scents at your own time. Prices start from $190 for a 50ml bottle.
Shopping for friends and family? The Chloé Atelier des Fleurs pop-up has your gift-wrapping sorted. You get to customise it too. Simply choose your wrapping paper and coloured ribbon, and let the Chloé staff work their magic. Voila.