Like all things in life, it’s important to get the basics right. So before you apply the best concealer or blusher, don’t forget to apply a primer. The often overlooked item is crucial to ensuring makeup goes on better, stays fresh and last longer.
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Whether your concerns are to even out skin texture, mattify makeup or hide enlarged pores, there’s a primer for everything. If you’ve got dry skin, look for ingredients like hyaluronic acid that help lock in moisture, if you’ve got oily skin look for a primer that absorbs sebum to reduce shine. We particularly like primers that double as moisturisers or are convenient for touch ups.