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Beauty & Health

Why Are People Frothing Their Makeup On TikTok?

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Makeup

Why Are People Frothing Their Makeup On TikTok?

Is this trend worth trying? We weigh in on the pros and cons of trying out yet another Tik Tok makeup trend

September 20, 2022

You’re probably familiar with milk frothing, but have you ever tried frothing your makeup? As weird as it sounds, that’s exactly what many TikTokers are doing right now on the platform to transform the consistency of their makeup. 

The trend first started when TikToker, Glamzilla, known for her honest beauty reviews, started frothing her cleanser. Here, the beauty enthusiast was seen using a manual frother to froth a mixture of water, exfoliating powder and her cleanser to make her own foam cleanser.

While frothing is still relatively new to the beauty scene, many have also expressed concern about how drying it can feel on the skin, especially if you have dry or combination skin. This is because, doing so, will suck the moisture from the products.

Adding on to that, frothing your skincare, especially products with active ingredients will also render them ineffective. Reason being: the action of frothing actually destabilises the active ingredients, so your skincare might not work if you do actually froth them. 

Nevertheless, the trend has not stopped users on the platform from frothing their beauty products, and that includes their makeup.

@avonnasunshine

Replying to @glamzilla GANECHANGER 🥰 #foundationhack #makeuphack #CVSPaperlessChallenge

♬ original sound – Avonna Sunshine

Take, for instance, TikToker Avonna Sunshine, who posted a series of videos of her frothing her Maybelline foundation. However, from her video, she used a full bottle of foundation to mix with some water, before frothing it. After applying it to her skin, Avonna also shows the difference between her skin with the frothed foundation and she applied just the foundation on the other side of her face. 

From what it looks like, it seems like frothing your foundation, actually reminds us a lot of TikTok’s recent viral water foundation hack. 

Like the aforementioned hack, the finish that you get from frothing your foundation leaves you with even coverage that feels weightless on the skin, and gives you a bit of a dewy look. However, it doesn’t give you full coverage, so it might not be the best option if you’re looking for something to conceal your blemishes. 

What’s more, frothing your makeup does seem like it requires a lot more product, which may be a little wasteful, especially if you’re doing it for one occasion. Of course, we won’t deny that it’s an interesting trend to try but if you’re looking for a sustainable and more efficient way of applying your makeup, without having to deal with the mess after, you might want to think twice before trying it out at home. 

Text: Shazrina Shamsudin/ Her World

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  • TAGS:
  • foundation
  • frothing
  • tiktok
  • tiktok makeup hacks
  • waterproof makeup
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