You may not know Jenny Frankel by her name, but you will definitely know some of the makeup and skincare brands that she’s founded if you frequent Sephora, Lookfantastic and Strawberrynet.
Cover FX, and Nudestix – these were both founded by Jenny Frankel. Most recently, she founded a skincare line called Nudeskin. And at the heart of Nudeskin is a practical, fuss-free, and effective skincare routine – taking after the values of its makeup counterpart, Nudestix. The five-piece skincare range was designed and formulated to help you attain that “no makeup” look – albeit now with your real skin.
Well, we caught up with Jenny herself to check out how has she been using her new Nudeskin skincare range:
SWW: What are your favourite beauty secrets or tips?
Jenny Frankel: My three favourite beauty tips are the Tinted Cover Foundation ($53) – because at my age I have some sun damage, dark circles, a little redness. So having a base that looks and feels like skin is super important. Nudies Glow All Over Face Color Bronze & Glow in Hey, Honey ($50), it’s just the perfect glow product that makes you look like you just got out the spa. And Plumping Lip Glace Lip Gloss in Nude 04 ($45) – my lips always feel dehydrated while traveling for work and living in Canada with the harsh winters. The lip gloss allows my lips to always feel juicy, plump and hydrated.
SWW: What’s your go-to for fixing a skin disaster?
Jenny Frankel: NudeFix Cream Concealer ($42). It has skincare benefits, looks like skin and conceals all my problem areas.
SWW: And when it comes to hyperpigmentation or acne scars?
Jenny Frankel: Our 5% Citrus Fruit & Glycolic Glow Toner ($42) is my holy grail to help treat and reduce the appearance of sun damage and hyper-pigmentation. It is packed with Glycolic to deeply exfoliate pores and natural citrus fruit acids from grapefruit, lime, lemon & apple that help to brighten skin and even skin tone. For coverage, I use our NudeFix Cream Concealer ($42) — it works so well to cover dark spots – yet looks so natural.
SWW: What was your relationship with beauty like 10 years ago and what is it like now? How has it changed over the years?
Jenny Frankel: Ten years ago, I used to wear full coverage foundation and makeup – you would see that makeup was on my skin. Now I love our Tinted Cover Foundation ($53) because it is formulated with skincare benefits and natural-looking cream to blush, bronze and highlight so that skin looks like skin. I think my skin looks healthier and I look more youthful when my makeup is natural looking, fresh and glowing.
SWW: Beauty advice you’d share with your younger self?
Jenny Frankel: Skin looks healthier and more youthful when makeup is natural looking, fresh and glowing. Just a bit of blush, bronzer and glassy glow all over is all you need.
SWW: Take us through your morning routine please!
Jenny Frankel: Every morning I start with cleansing and toning my skin with our 5% Citrus Fruit & Glycolic Glow Toner ($42) and moisturizer with our Citrus-C Mask & Daily Moisturizer ($56). I than apply our Tinted Cover Foundation ($53), and a little concealer (NudeFix Cream Concealer ($42)) in the areas that are needed depending how my skin is feeling that day. I never leave home without doing my brows with our Eyebrow Stylus ($42), and my Nudies Glow All Over Face Color Bronze & Glow in Hey, Honey ($50) – topping it off with Nudies Matte All Over Face Color Blush & Bronze in Sunkissed ($50) that works as a blusher/bronzer all-in-one.
SWW: Any mid-day perk-me-ups for the skin?
Jenny Frankel: If I have a long day, I love to touch up with our Tinted Blur Stick ($48) to reduce the appearance of shine and touch of my makeup. I love that it has a soft-focus effect to create a “filter” for the complexion. I also love to swipe our Nudies Matte All Over Face Color Blush & Bronze in Sunkissed ($50) on the cheeks for an instant “wake-me-up” as it adds both warmth and brightening if my skin is looking dull or tired.
SWW: What about your nightly routine or wellness rituals?
Jenny Frankel: First, I make myself a cup of hot water with lemon. It helps me mentally wind down for the night and cleans my palette. My nightly skincare routine consists of our Nudeskin 4-step regimen: Clean, Exfoliate, Tone & Moisturize.
After a long day, I start by cleansing my skin with our Citrus Clean Balm & Makeup Melt ($50) – a makeup remover and skin cleanser all in one. Next, I cleanse with our Gentle Hydra-Gel Face Cleanser ($27), a water-based non-foaming gel cleanser that is to be used on dry skin! It’s so refreshing and packed with hyaluronic acid to both hydrate and cleanse at the same time. To exfoliate I use our Lemon-Aid Detox & Glow Micro-Peel ($50) – a non-physical exfoliant that detoxes pores, removes dead skin cells and brightens the skin. Next, I tone using our 5% Citrus Fruit & Glycolic Glow Toner ($42)! My holy grail to instantly brighten and soften skin texture. Finally to moisturize, I use our Citrus-C Mask & Daily Moisturizer ($56).