When it comes to pampering ourselves, it seems like we tend to care more for our face than any other part of our body.
In 2021, Gillette Venus, which specialises in shaving products, found that 76 per cent of women surveyed in the UK prioritised their skincare regime for their face over their body.
That’s changing, though. Maybe the extra minutes in the mornings (thanks to WFH) has allowed for more steps in our beauty routines. Or perhaps it’s the added emphasis on being as healthy as we can – inside and out – amid the pandemic.
For the same reasons, we’ve also seen an increased focus on self-care, and we’re paying more attention to our mental and physical well-being. Taking good care of our bodies and skin, from head to toe, is the first step.
Just like the rest of the body, the vulva microbiome is a delicate ecosystem that is affected by things like sex, frequent washing, periods, menopause and other hormonal changes.
Dr Liew Hui Min, dermatologist at SOG-HM Liew Skin & Laser Clinic, says: “Caring for your vulva is good for vaginal health. Infections and skin conditions can cause severe discomfort.”
Thankfully, there’s a new wave of personal care products infused with gentle, skin-loving active ingredients to help you feel comfortable and fresh.