Italian fashion powerhouse Gucci has been the latest luxury brand to announce that they will no longer be using fur in their products starting with its Spring 2018 collection.
During an interview with Business of Fashion, the brand’s CEO, Marco Bizzarri said that the decision was made because he felt that fur was a little out-dated. He added, “creativity can jump in many different directions instead of using furs.”
Since joining the movement, Gucci has also become a member of the Fur Free Alliance, an international union of organisations that pledge against the exploitation and killing of animals for fur.
Here are five other designer labels that have made the jump from real fur to faux fur.