Fashion aficionados are always keeping their eyes on the Big Four fashion capitals (New York, London, Milan and Paris) to keep up with the latest trends. But that doesn’t mean we should overlook the local brands that are closer to home, right within the ASEAN region. From our neighbours like Malaysia, to textile havens like Vietnam and many more — the up-and-coming Southeast Asian (SEA) designers are making their mark on the fashion industry. Think — traditional textiles, contemporary designs, and urban streetwear pieces — you’ll definitely be spoilt for choice.
If you’re looking for some local inspiration, ahead we’ve rounded up some homegrown SEA fashion brands to splash on.