This year, the fluted bezel version of the Rolex Oyster Perpetual Day-Date 40 finally debuts in 950 platinum. It is a testament to the sheer power of the Day-Date’s legacy that any and all updates and additions to the collection are such a delight.
In 1956, the first Oyster Perpetual Day-Date dial fascinated the world when it was launched. It was also the first-ever watch to display the full name of each day of the week. More so, the days of the week were displayed in an arc-shaped window at 12 o’clock. A technical feat at the time, the day of the week is now available in a choice of 26 languages.
With numerous improvements to the movements that drive the watches, the collection has undergone more technical than aesthetic changes over the years. How little the Rolex Day-Date has changed in terms of appearance reaffirms its timeless design.