Amazon Prime Big Deal Days Singapore 2025: Best Toys, Books & Games For Children Under 10

The much-anticipated Amazon Prime Big Deal Days Singapore 2025 is happening right now, lighting up the October shopping scene with unbeatable savings. 

From Oct 7 to 13, 2025, parents can score seriously amazing deals that are too good to miss. It’s the perfect chance for jumping the gun on early Christmas gifts and snapping up top toys, books and games without the usual price tag.

And as you’re reading this now, consider yourself ahead of the game — we’ve already hunted down the best deals available for Amazon Prime Big Deal Days Singapore 2025, so you don’t have to. You’re welcome. 

P.S. Many of these amazing deals are exclusive to Prime members. Not yet a Prime member? New signups can enjoy a 30-day free trial. After that, renew your subscription for just $4.99/month or $49.90/year. 

Last updated on October 7, 2025. All prices, discounts, and availability mentioned in this article are accurate at the time of publication, but are subject to change without notice.

Exclusive Amazon Prime Big Deal Days Singapore 2025 promo code

*New codes!* Get extra $10 off with $50 minimum spend on Amazon.sg. Valid from 11-13 Oct 2025. Limited codes available. Collect promo code here.

Best offers on Amazon Prime Big Deal Days

• Lego: Up to 30% off Lego Star Wars, Botanical kits, with a gift with purchase on selected F1 sets
• Barbie: Up to 40% off
• Pigeon: Up to 40% off, with additional 3 for 15% off
• 4M: Up to 30% off
• ThinkFun: Up to 30% off
• Huggies: Up to 25% off, with additional 3 for 15% off

Amazon Prime Big Deal Days Singapore 2025: Editor’s top picks

These cool pre-Amazon Prime Big Deal Days 2025 deals are at least 40% off. Snag it right now before they sell out. 

- Mattel Fast Fun Wack A Mole Game, $7.40 (50% off)
[Amazon Prime member exclusive deal] Quick reflexes and laughter guaranteed with this classic mole-whacking challenge.

- LEGO Lego Brick Backpack, $45.80 (47% off)
[Amazon Prime member exclusive deal] Your kid will be the coolest and most popular in school with this iconic brick-shaped backpack.

- Nerf Loadout Arctic Zerostriker Blaster, $29.90 (40% off)
[Amazon Prime member exclusive deal] Freeze out the competition with icy precision and interchangeable parts.

- Eric Carle’s Very Little Library: Very Lonely Firefly/Very Busy Spider/Very Hungry Caterpillar Boardbook, $26.86 (60% off)
[Amazon Prime member exclusive deal] A bundle of beloved tales perfect for little hands and big imaginations.

- Fisher-Price Laugh & Learn Puppy’s Mixtape Activity Toy, $9.40 (53% off)
[Amazon Prime member exclusive deal] Play, learn, and jam along with this colourful, interactive mixtape toy.

- LeapFrog A to Z Learn with Me Dictionary, $46.90 (42% off)
Boost early literacy skills with this smart, engaging dictionary. 

Best toys and games for children aged 0-3: babies and toddlers

Montessori Toddler Busy Board 

This wooden busy board is a sensory playground for tiny hands — perfect for curious toddlers who love flicking switches and discovering textures. It’s educational without feeling like a bore, so you’re basically buying brain-boosting fun.

Hape Pound and Trop Bench Musical Toy (6 Pieces)

Let your little maestro drop the beat — literally. This colourful wooden bench transforms every enthusiastic whack into delightful musical notes, teaching cause and effect whilst creating a symphony of chaos. Watch tiny hands discover rhythm as balls roll down and chimes ring out, turning tantrums into toe-tapping sessions that’ll have the whole family dancing.

[Amazon Prime member exclusive deal]

$21.99 $42.69 48% off

LeapFrog Count and Swirl Ice Cream Maker Playset

This delightful playset combines imaginative ice-cream making with early counting skills, making learning irresistibly fun. Kids can pretend to scoop and swirl colourful ice cream while developing number recognition and fine motor skills. It’s like dessert and homework rolled into one, only way more fun and zero calories. 

Best toys and games for children aged 4 to 6

Lego Bluey Playground Fun Building Kit

‎Do your kiddos love Bluey? This colourful Lego building kit will right up their alley. Featuring characters from the iconic TV show in a playground setting complete with seesaw, slide, jungle gym, and more, they can watch their favourite characters come to life, spark their imagination and build their motor skills.

Crayola Colour Wonder Magic Light Brush

The Crayola Colour Wonder Magic Light Brush has taken TikTok by storm for all the right reasons, and now, it’s on sale at a 36% discount! This mess-free painting kit lets kids create art that magically appears only on special paper — meaning no mess on walls or clothes. Great for sparking creativity while keeping parents sane.

Monopoly Junior Game 

Want to raise a potential billionaire? Monopoly Junior is the perfect kickstart for young tycoons aged 5 and up, turning basic money skills into a thrilling race to build the best property empire — ice cream parlours and skate parks included. 

With fast and simple rules, it teaches counting, strategy, and the art of friendly negotiation, all while keeping game night moving at a sprightly pace. It’s education disguised as fun, making money management seem like a breeze (and way more exciting than real life).

[Amazon Prime member exclusive deal]
 $18.50 $31.90 42% off

PlayShifu Tacto Doctor

Want your kids on the road to becoming doctors like Lina Ng’s son? Time to plant that seed early with the PlayShifu Tacto Doctor. This nifty set keeps kids busy figuring out puzzles and learning about the human body without any of the real-life oozing or needles.

[Amazon Prime member exclusive deal] 
$49.90 $89.90 44% off

Play-Doh Fold & Go Playmat Starter Set

If packing up after playtime is your worst nightmare, you’ll love this set. The Play-Doh Fold & Go Playmat lets creativity loose anywhere, anytime, with a bright, foldable fabric mat and 19 fun accessories to stamp, cut, sculpt, and roll colourful Play-Doh.

Best toys and games for children aged 7 to 9

Rainbow Loom Mega Combo Set

Most primary school girlies go absolutely crazy for loom bands. We mean, it’s a crash course in creativity, patience, and even entrepreneurship. Some clever TikTok kids have turned their loom bands into mini businesses, proving that learning to master loom bands is prime real estate in the world of kid hustlers. Additionally, it’s hours of screen-free fun that actually builds skills. 

Monopoly Deal Card Game 

If you love Monopoly but don’t have hours to spare, Monopoly Deal Card Game is the go-to. This fast-paced (and space saving) version squeezes all the property-trading drama into just about 15 minutes of playtime. 

Parents who are cool with letting their kids lose, or want them to learn about losing, this game is it. It’s fast and full of sneaky moves that’ll have everyone laughing (or leave the little ones crying). 

The Game of Life: Super Mario Edition

Take a wild ride through the ups and downs of life with Mario and the gang in this Super Mario twist on the classic Game of Life. It’s packed with fun minigames and quirky challenges that’ll keep the whole family entertained for hours.

[Amazon Prime member exclusive deal]
$30.10 $52.90 43% off

Blokus Game

Blokus is the brainy battle your family never knew they needed. Colourful, strategic, and a little bit cheeky, this game challenges players to place as many of their pieces on the board as possible while outsmarting everyone else. It’s simple to learn but tricky to master, making it an absolute winner for kids who love to think ahead — and for parents who enjoy a bit of friendly rivalry.

[Amazon Prime member exclusive deal]
$35.60 $59.90 41% off